lister

listing marketing for australian agents

your listing marketing, done before you leave the driveway.

Drop in an address and your photos. Get the portal copy, property page, social posts, email blast and brochure back in ten minutes. On brand, price-guide safe, ready to publish.

14 Rosebank Street, Ashfield NSW 2131

312 photos
1 address

  • portal copy
  • property page
  • socials
  • email
  • brochure

you didn't get your licence to sit in Canva on a Sunday.

  • Listing goes live Wednesday. The social posts catch up after the first open.

  • $1,800 a campaign to a marketing supplier, or three days waiting on a VA.

  • The price guide changes and Instagram never hears about it, because who has the time.

there's a version of this where it's already done.

01

launch it

One address, one folder. Everything you need, everywhere you need it.

Portal copy with a headline inside realestate.com.au's 150-character limit. Domain and prestige variants. Single-property page. Ten social posts and a reel script. Just-listed email. Print-ready brochure, window card, letterbox drop card and open home register.

14 Rosebank Street, Ashfield NSW — outputs

  • portal copy — realestate.com.au
  • Domain variant
  • prestige variant
  • single-property page
  • ten social posts
  • reel script
  • just-listed email
  • print brochure + window card
  • letterbox card + open home register
02

sort the photos

300 photos in. The right 25, in the right order, out.

Duplicates and blinks culled, sequenced the way buyers actually scroll, every room tagged and captioned.

312 in · 25 out

  • façade
  • living
  • kitchen
  • main bed
  • bathroom
  • garden
  • deck
  • floorplan
03

update it everywhere

A price guide change takes one tap, not one afternoon.

Change it once. Property page, socials, email, portals — all current. Under Offer, Sold and passed-in, same thing.

8 Milton Terrace, Coorparoo QLD — status

  • realestate.com.ausynced · under offer
  • Domainsynced · under offer
  • property pagesynced · under offer
  • Instagramsynced · under offer
  • Facebooksynced · under offer
  • email listsynced · under offer
  • window cardsynced · under offer
04

stay out of trouble

Your advertised guide always matches your agency agreement.

Every piece checked before it goes anywhere: price guide consistent with your estimate, banned phrasing like “offers above” flagged, Statement of Information attached where your state requires it, no price on Queensland auction campaigns, digitally staged photos labelled. Licence number and agency branding applied automatically. One mistake here is a $110,000 problem — this is the part that keeps it away from you.

campaign check

NSW
  • price guide matches agency agreement
  • range within 10%
  • no flagged phrasing
  • Statement of Information attached
  • digital staging label applied

Your advertised guide of $1,250,000 – $1,350,000 matches the agency agreement. Nothing here will get you a letter.

what you're paying for this now

  • Marketing VA

    Cost
    $1,800/mo
    Turnaround
    2–3 days
    Volume
  • Per-campaign supplier

    Cost
    $550/listing
    Turnaround
    One round of revisions
    Volume
    Per listing
  • Doing it yourself

    Cost
    Free
    Turnaround
    6 hours, Sunday
    Volume
    Per listing
  • lister

    Cost
    $249/mo
    Turnaround
    Ten minutes
    Volume
    Unlimited listings

pricing, in plain aud.

  • solo

    $129 /month AUD

    For an agent listing a handful a year, doing it all themselves.

    • portal copy, Domain variant
    • single-property page
    • six social posts per listing
    • just-listed email
    • campaign check with your licence number

    about $17 a listing if you list 15 a year.

    prices include gst

  • most agents

    producer

    $249 /month AUD

    For a full-time agent with listings running back to back.

    • everything in solo
    • photo culling and sequencing
    • ten social posts plus a reel script
    • print brochure, window card, letterbox card
    • one-tap status and price guide updates

    about $50 a listing if you list 60 a year.

    prices include gst

  • small team

    $449 /month AUD

    For a principal and two or three agents sharing one brand.

    • everything in producer
    • up to five agent profiles
    • shared brand and template library
    • agency-wide campaign check log
    • priority support, Australian hours

    about $30 a listing if the team lists 180 a year.

    prices include gst

No setup call. No lock-in contract. Cancel from the app.

the fair questions.

Yes, for the words. Not for portal specs, print-ready files, your brand locked in, or a price-guide check that actually holds up.

your next listing goes live wednesday. its marketing can too.